Joana is a software engineer with more than fifteen years experience and a strong expertise in the field of geospatial tech and analytics. After acquiring a PhD in GIS, at UCL, her drive to solve real-world problems has led her to SMEs, an international organisation, a research foundation and a start-up. Joana has been very involved with FOSS, in particular in what concerns geospatial. This has led her to become a charter member of OSGeo. Joana is the founder of ByteRoad, a SME in the field of data engineering and geospatial analytics. She is also a reviewer for the European Commission, and has been involved in education, teaching the next generation of full-stack developers and data analysts. As Developer Relations at OGC, Joana is responsible for connecting the OGC standards with the wider developer community, hopefully increasing their adoption and contributing towards making them more developer-friendly.